{"product_id":"lamaze-my-first-friends-baby-activity-mat","title":"Lamaze My First Friends Double-Sided Activity Mat","description":"\u003ch2\u003eLamaze My First Friends Double-Sided Activity Mat\u003c\/h2\u003e\u003cp\u003eMake tummy time more engaging with the \u003cstrong\u003eLamaze My First Friends Activity Mat\u003c\/strong\u003e. Designed for babies from \u003cstrong\u003e6 months\u003c\/strong\u003e, this foldable, double-sided mat combines high-contrast patterns, bright colours and tactile features for sensory play.\u003c\/p\u003e\u003cp\u003eOne side features black-and-white designs to support early visual exploration, while the colourful reverse introduces friendly animal characters and textures to discover. Baby can explore an otter with a mylar pocket mirror, a kitten with crinkle ears, a pony with a tactile mane and an axolotl with satin ribbons.\u003c\/p\u003e\u003cp\u003eDifferent fabrics, ribbons and interactive details encourage little hands to touch, grasp and investigate. The mat can be used flat on the floor or propped up to focus attention on individual activities during tummy time. Its foldable design also makes it convenient to store or take along for play away from home.\u003c\/p\u003e\u003ch2\u003eKey Features\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eDouble-sided activity mat for tummy-time play\u003c\/li\u003e\n\u003cli\u003eHigh-contrast black-and-white patterns on one side\u003c\/li\u003e\n\u003cli\u003eColourful animal characters and tactile textures\u003c\/li\u003e\n\u003cli\u003eMylar pocket mirror, crinkle details and satin ribbons\u003c\/li\u003e\n\u003cli\u003eFoldable design for propped-up play and storage\u003c\/li\u003e\n\u003cli\u003eSuitable from 6 months\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003eThis product description has been written with the assistance of AI. As a small family-run business, we do not always have the time to go into as much detail on every product ourselves, so we use AI to assist us. If you see anything that does not sound right, or if you would like clarification, please contact us and we will be happy to help.\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"TOMY","offers":[{"title":"Default Title","offer_id":56091445657981,"sku":"279 L27656","price":14.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8089\/5421\/files\/279-L27656-1.jpg?v=1792574348","url":"https:\/\/lennies.com\/products\/lamaze-my-first-friends-baby-activity-mat","provider":"Lennies Toys","version":"1.0","type":"link"}